Social Media Marketing and Its Advantages to Hip Hop Artists
Social Media Marketing continues to be called a great promotional tool for hip hop artists of this era. Several of the most in-demand rap performers are taking advantage of the tools available, and many of them choose different avenues to gain their fans’ interest. Here’s to discover how six prime hip hop performers are in existence and well on the social web.
Lil-Wayne began a Twitter account to help maintain communication with his fans since “going in”. Wayne has enlisted the help of friends on the outside to maintain his Twitter and relay the messages he sends them to his devotees. Along with the Twitter account, Wayne began a blog so that his team could transcribe letters he sends them. He personally deals with and thanks many followers who write to him and blogs about how he’s been doing on the inside.
Kanye West is one of the most active hip-hop megastars on the net. Kanye’s web empire “Universe City” hosts his various Internet projects. You’ll uncover his search engine as a social and incentivized method to search that earns users “Swag Bucks” for filling research and offers on the engine. These Swag Bucks are Kanye’s online currency and can be accumulated and traded in for all sorts of prizes ranging from Kanye tee shirts and hoodies to big screen televisions and ipods.
Lupe Fiasco uses the social web to connect with his fans. Essentially, Lupe has produced a complete social network on his internet site which allows members to share with you photos, video, and talk about subject areas of interest amongst each other. Upon signing into to Lupe’s member area, fans are met with a news feed about Lupe’s career, where he will be performing, and what he’s been working on. Members also get a first look of his new music videos, prominently posted on the member home page; In order to stay on his fan’s minds, 50 Cent has built a smaller social network on his website. The community hyperlinks fans to one another and involves them in ongoing discussion of rap, 50 Cent, entertainment and more, right from 50′s own branded page. Users can create profiles, share pictures, and post topics for conversation with other members.
Hip hop artists like Russell Simmons find their enthusiasm not just in music, but also social websites. “Social media is the fresh hip hop, the new rock and roll, the new equalizer, giving voice to the previously voiceless, the sound and thunder for social justice, the personal forum for honest integration, which the new America yearns for and what it aspires to,” wrote Simmons in a recent article for the Huffington Post. Simmons doesn’t just talk about social media marketing however, he positively uses it to further his career; Ludacris uses his Twitter account mostly to advertise his new brand of Cognac known as Conjure. Luda requires a very interesting method of this advertising by posting pictures of celebrities and people he has seen drinking the Conjure in hopes that this will lure you to try the drink out. Any gangster rap supporter that looks at these pictures cannot help but feel very tempted to run to the liquor store and try a bottle at the next party.
Hip hop music was first mastered in the 70′s. In order to become one of the well-known Hip Hop Artists one should perform well, possess the winning attitude, and above all know how to dance. Becoming a one of the greatest Street Rap artist is not a fairly easy career. It certainly requires a great deal of effort, encouragement, and perseverance.
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